When people ask me for advice about what name they should give their website address, I usually suggest that they pick two or three. Here I explain why. Your Business Name Dot Com You'll always want your organization or business name as a website address. That way people searching by that name will be more … Continue reading Choosing the Right Domain Names
branding and identity
Why and How to Link your Facebook Page to Twitter
Why and How to Link your Facebook Page to Twitter
@TKIowa Your TKO for Computer Problems and Web Design
@TKIowa Your TKO for Computer Problems and Web Design
How to Give Your Facebook Page a Short Address
Here's How to Give Your Facebook Page a Short Address
Three Step Formula for Online Social Media Business #Success @Bench
So, here's the three-step formula for online social media success: Product. Begin with a quality product or service that provides something valuable that people need. It helps if you're cheerful, competent, caring, professional, attentive, passionate, responsive, and dedicated. Website. Setup an elegant, visually appealing, simple website that offers a clear call to action. Outreach. Utilize … Continue reading Three Step Formula for Online Social Media Business #Success @Bench
Brown Wing Studio New Site Design
Brown Wing Studio has always had a fresh and attractive website. Lately they upgraded it, and now it's even fresher and more attractive. There's a more modern appearance and responsive design. If you've not visited their site recently, it's worth taking a quick tour. As a long-time web designer myself, I've always admired what Brown … Continue reading Brown Wing Studio New Site Design
Shutterstock Best Practices
Using Stock Photo Websites When using a stock photography service like Shutterstock, follow these general guidelines. While these suggestions primarily apply to Shutterstock, they will be applicable to other services. Daily Plan Have a daily plan to download as many photos as your subscription will allow. Don't wait until you need images to use your subscription. … Continue reading Shutterstock Best Practices
Enterprise Event Promotion Websites
Introduction For larger enterprises, businesses, and educational institutions, there are a variety of options for promoting conferences, workshops, and other events. This page describes some of those options. Using Existing Infrastructure Most larger organizations have departmental categories or sub-pages within their larger website. Within these it's possible to create informational pages to promote and facilitate … Continue reading Enterprise Event Promotion Websites
The UUA Brand Story: Unitarian Universalist Association Identity
A few days ago, the Unitarian Universalist Association announced the launch of a comprehensive branding and organization identity effort. See "New UUA logo part of outreach effort" for more details. A high quality full-color booklet has also been published to explain the UUA branding journey. For most organizations and businesses, it's a relatively easy task … Continue reading The UUA Brand Story: Unitarian Universalist Association Identity